Sam Simon is the Founder and Chairman of Simon Group Holdings (SGH), which he formed in 1985 with the founding of Atlas Oil Company, headquartered in Taylor, Michigan.

Simon Group Holdings, directly and through its subsidiaries, has interests in and is an active investment manager within the following sectors: Commercial Fuel Supply and Distribution; Oil Field Services; Logistics and Transportation; Commercial and Residential Real Estate; Aviation; Technology SaaS; and Turnkey Modular Housing. The SGH Investment Management Team has active investments throughout the capital stack including: Venture Capital, Private Equity, Mezzanine, and Senior Debt. SGH has over 1,000 team members among its family of companies.

“Take your time but hurry up.
Don’t wait for it to happen, make it happen.”

Simon is a valued counselor and was appointed to the National Petroleum Council, by Secretary of Energy Spencer Abraham, early in the decade. A former board member of the Society of Independent Gasoline Marketers of America (SIGMA), Simon continues as an active member.

Simon takes his corporate citizenship seriously. He and his companies humbly and generously serve and help others. In 2007, he created Atlas Cares, which supports several Detroit organizations and encourages employees to volunteer annually at charities of their choice. Over the last decade, Atlas workers have volunteered more than 40,000 hours. In 2018, Atlas will host its 12th holiday party for Service Personnel and their families at Selfridge Air National Guard base. He and his wife began their Family Foundation in 2011, The Sam and Nada Simon Foundation, primarily to support military service men and women, and their families, as well as select children’s organizations.

Sam Simon was recently named one of the top 500 business leaders in Metro Detroit by Dbusiness Magazine, and was also recognized by Crain’s Detroit in their 2018 American Dreams issue, honoring immigrant entrepreneurs who have made strides in our community. Also, in 2018, he and his wife Nada were inducted into Macomb Hall of Fame, which honors individuals and organizations that have made outstanding contributions to improving the economic, family and community life of Macomb County. He was also honored with the 2018 Outstanding Business Leader Award from Northwood University at the 38th Annual Outstanding Business Leader Awards Gala. In Oct. 2016, the American Arab Chamber of Commerce presented Simon with its Economic Bridge Builder of the Year Award for his commitment to new business development and community leadership. In 2015, the Michigan National Guard awarded Simon its Legion of Merit Medal for his enduring support of Selfridge. Also, that year, he received the Rotary Award from the City of Taylor. In 1999, he received the Ernst & Young “Entrepreneur of the Year” award.



Mike Evans has worked closely with Simon Group Holdings Founder and Chairman Sam Simon for 20 years. A born leader, he brings a unique combination of strategic, financial and operating credentials to Simon Group Holdings (SGH). His responsibilities include leadership oversight, growth and value creation of the core and portfolio companies. He has extensive experience in the development and execution of strategic, operational, organizational, and financial improvement initiatives across all holding and portfolio companies under the SGH umbrella.

Mike began his professional career as a financial analyst supporting General Motors’ executive staff business units. He was selected for many significant merger and acquisition opportunities, culminating in his lead financial role for the negotiating team on EDS’s spin off from General Motors, in 1996.

“In success or failure, stay humble. Anything is possible if you have faith and work hard.”

With nearly 30 years of financial, operational, and leadership experience, his credentials consist of successes in various industries including distribution, logistics, real estate, technology, petroleum commodities and merger and acquisition activities within Fortune 500 companies, middle market, early stage, and limited start up experience. He has successfully taken on key roles in turnaround and performance improvement situations involving mid-size to multi-billion-dollar companies. Evans has assumed interim leadership roles, serving as Chief Financial Officer, Chief Operations Officer, and President to guide restructurings, turnarounds, and post-merger integration (100 days).

Mike attended Western Michigan University and graduated, with honors, with a B.B.A. in finance and accounting. He is active in several professional organizations including the Society of Independent Gasoline Marketers of America, the National Association of Convenience Stores, and the Michigan Petroleum Association. He also served on the State of Michigan Department of Environmental Quality’s Underground Storage Tank System Cleanup Advisory Board. He is a member of the Turnaround Management Association, and the Michigan and Illinois Bankers Associations.

Born in Indianapolis, Indiana, Mike believes in faith, family and work, in that order. He loves spending time with his four daughters and sets a great example for them as an active volunteer. Mike has assisted many community organizations including the Harvest Temple Cass Corridor Outreach group, a feeding program for the homeless; the World Vision Organization; the Detroit Rescue Missions Ministry; the Salvation Army; and the American Red Cross.

He also participates in the Atlas Cares community and military service programs.



Victor Simon is responsible for operations and management of the Real Assets team within Simon Group Holdings. He manages a core group that originates, structures and negotiates acquisitions and dispositions as well as leads the turnaround and repositioning of distressed assets for the real estate funds under Simon Group Holdings.

Victor leads capital market activities and is responsible for exit strategies.
He has significant experience in multi-family, retail, commercial-residential, and industrial real estate as well as discounted Note purchases and distressed asset repositioning. His geographical focus has primarily been the Midwest with a successful track record of managing and repositioning distressed and under-performing retail properties, including properties in bank receivership.

“Be patient, try and try again. Never give up.”
– Ramzi Simon (Victor’s dad)

With more than 40 years of operational experience, Victor considers himself a hands-on leader. He began his career in 1975 working in the family business, Simon Store, Inc. In 1980, he relocated to the West Coast to acquire service station sites in California. During his four-year tenure in California, he managed five service stations. At age 18, Simon became one of the youngest applicants in history to complete Shell Dealer Training.

When Victor returned to Michigan in 1984, he assumed operational leadership of Great Lakes Ice Company, which was another family business, with accounts numbering 350. By 1995, Simon developed Great Lakes Ice Company into the second largest ice manufacturer in Michigan with more than 40 trucks and 1,365 accounts, including CVS, Spartan Foods, Kroger and the former Farmer Jack food stores.

In 2003, Victor became the Director of Real Estate for Fast Track Ventures, a Simon Group Holdings company. He was part of the team that negotiated the simultaneous purchase and sale of 52 locations from Clark Retail Enterprises. Under his management group, he led the ground up construction of 23 turnkey stations in Michigan, Illinois and Arizona. Additionally, he managed the renovation of nearly 60 service station sites in Michigan, Illinois and Indiana. In 2013, the National Association of Convenience Stores recognized him with its prize for Store Design of the Year. He also has managed the development of retail centers and standalone commercial buildings including Starbucks and multiple Chase Bank locations throughout Michigan.

During the 2008 economic downturn, Victor led the acquisition of British Petroleum service stations in Indiana and Chicago, where he was responsible for more than $100 million in acquisition and disposition transactions, which included the selection of new dealers for the repositioned stations. In 2009, he led the acquisition, repositioning and disposition of more than $150 million in distressed Note purchases, which included service stations, shopping centers, multi-family apartments and retail properties. Victor has been a member of the Turnaround Management Association’s Detroit Chapter, since 2011.

Having moved to Detroit, Michigan from Baghdad, Iraq as a small child, Victor has a deep, powerful appreciation for the USA and the success this country has given him the opportunity to achieve. When away from his SGH family, he loves cycling, working out and spending time with his wife, three daughters and Marco the Golden Doodle.

248 388 8753



Robert (Bob) Kenyon serves as the President of Atlas Oil Company. In this role, he oversees the execution of Atlas Oil’s day-to- day operations, its ongoing product development, sales and marketing efforts and its strategic growth and M&A strategy. (Our portfolio of business units includes a nationwide commercial supply and logistics network, emergency fueling and transportation services, a rapidly expanding oil field services division, and an industry disruptive technology platform for energy products and services.)

“Some people want it to happen, some wish it would happen, others make it happen.”
– Michael Jordan

Bob is responsible for driving Atlas’ innovative process and improvement based culture focused on bringing to market digital platforms, game-changing automated fueling capabilities and cloud based inventory management solutions that provide our customers with real-time access to delivery information from any device.

A hands-on executive who believes that “Managers light a fire UNDER people … Leaders light a fire IN people”, Bob joined Atlas Oil Company in 1997 and has held a variety of positions during that time span. Those roles include Commercial Sales Manager, General Manager of Atlas Indiana, VP of Strategic Initiatives, VP of Sales and Operations, VP of Sales and Marketing, EVP of Sales and Business Development and EVP and Chief Operating Officer. In total, his career in the petroleum industry spans more than 22 years. Previously, he worked at Clark Refining as a Market Support Team Leader and Emro Marketing Company as District Manager.

A native of Michigan who still resides there, Bob graduated from Eastern Michigan University with honors and received a BBA degree with a concentration in marketing management. He is an active member of several petroleum associations and has served as Jobber Advisory Council member for major refiners. An avid boater and golfer, he loves spending time with his wife, two daughters and their beloved Labradoodle. They enjoy taking advantage of free time to travel the world together as a family.



Michael Fahy is a proven innovator with a passion for creating new technologies that advance both legacy and modern industries. As the CEO of Technology Ventures at Simon Group Holdings, Michael is responsible for overseeing the day-to-day leadership of all existing and future technology platforms within the SGH portfolio. He believes strategic investments in people, technology and infrastructure will pave a new path for success at SGH.

Michael’s experience in the technology, logistics and distribution industries provide unique insight into the operations of SGH’s diverse portfolio of technology ventures. Prior to joining the leadership team at SGH, Michael served as COO of Atlas Oil Company where he was responsible for implementing numerous technological initiatives and advancing Atlas’ infrastructure and operating systems. He worked heavily with Atlas’ robust supply chain and back office operations, improving the efficiency of , reporting and billing for the company’s 12 distinct business units.

“If you look at history, innovation doesn’t come just from giving people incentives; it comes from creating environments where their ideas can connect.”
– Steven Johnson

After earning his bachelor’s degree at the Technological University Dublin, Michael quickly rose through the ranks at Syncreon, an international supply and logistics company. Prior to joining Atlas, Michael served as the President of Technology at Syncreon.

With a firm belief that family comes first, Michael spends his time outside the office with his wife and three children. An avid sports fan, Michael plays soccer, and can even be found training for triathlons to support local charities.



As the Executive Advisor, Odie will initially focus on business development, leadership training, and organizational safety as well as work with the Simon Foundation.

The most important single ingredient in the formula of success is knowing how to get along with people.
– Theodore Roosevelt

Retiring as a Brigadier General, Odie comes to Simon Group Holdings with more than 35 years with the Air Force and the Air National Guard.  In his last assignment he was as the Commanding General of the 127th Wing and Selfridge Air National Guard Base.  Under his leadership, the men and women of the base earned numerous accolades including awards for being the top Air National Guard Wing in the country, the top fighter aircraft organization, the most efficient aerial tanker Wing in the Air Force, and only the third Air National Guard Wing in history to receive the Meritorious Unit Award for “outstanding devotion and exceptional performance.”

Personally, he is well known in Southeast Michigan for expanding partnerships to new levels and initiating several pioneering projects bringing together coalitions from across the community, state, and nation.  He is the recipient of DTE’s 2019 Environmental Steward of the Year Award, Macomb County’s 2018 Economic Partner of the Year, and was inducted into the Macomb Hall of Fame in 2017.  He’s also a world-renowned educator, motivator, and public speaker.

Odie is a career fighter pilot with more than 4,100 hours flying F-4, F-16, and A-10 aircraft.  He also served as the Air National Guard’s Director of Safety, where he is credited with leading the four safest years in the organization’s history.  He personally created and championed several proposals including an innovative program that addressed human error in aircraft maintenance.  Through this initiative the U.S. Air Force saw a 76 percent decrease in preventable mishaps that saved more than $78 million for which he was inducted into the Air Force Safety Hall of Fame in 2013.

Odie, as the Executive Advisor to the Founder, CEO and Chairman, will provide all the SGH enterprise with Business Development, Leadership and Safety Expertise by building and fostering relationships, developing and encouraging talent and leadership, and exploring initiatives to further excellence at all levels.  He will also be working with the Sam and Nada Simon Foundation to help promote their initiatives which include giving back to the Military and First Responders.



Christopher Corden serves as Executive Vice President and General Counsel of Simon Group Holdings. An accomplished transaction attorney with highly developed business acumen, Chris brings a practical approach to solving the legal challenges of SGH’s operations. Chris has overall responsibility for the vision and leadership of SGH’s legal processes and strategies, management of legal and compliance risk, and execution of tactical legal matters. In addition to developing and implementing our internal policies, compliance manuals, and operating procedures, Chris coordinates the legal aspects of fund formations, fund launches, raising capital, investment transactions, divestment transactions and general corporate matters. He also works with our leadership group to build high performing teams among our investors, lenders and management to identify, evaluate and execute strategic transactions and initiatives across our portfolio of asset classes, which include equity investment, private debt and real estate properties.

Chris has extensive experience in both the private and public sectors, and across multiple industries and business units. His areas of expertise include private equity, complex corporate and real estate transactions, mergers and acquisitions, financing transactions (including CMBS, secured and unsecured facilities, bonds, and public incentives), real estate development, land use and entitlements, construction, investment analysis, joint venture agreements, and corporate governance.

“I’d rather die of passion than of boredom.”
– Vincent Van Gogh

Chris started his legal career as an associate, then a partner, with Honigman Miller Schwartz and Cohn (an AM Law 200 firm) in Detroit, Michigan. He then followed his entrepreneurial instincts and accepted a position as Vice President and General Counsel of Iafrate Construction Company, a construction and mining company based in Warren, Michigan. Chris worked with the leadership team at Iafrate to execute a strategic plan that expanded their operations to include waste disposal and real estate development, broadened their footprint into more than 10 states, and increased revenues more than 10-fold. Chris then transitioned to serve as Vice President and General Counsel of Iafrate’s real estate development partner – Grand/Sakwa Properties LLC, based in Farmington Hills, Michigan, and later accepted a position as Vice President and Assistant General Counsel of The Taubman Company.

Having a strong sense of community, Chris is proud to serve on the Board of Child Abuse Council of Oakland County, Michigan (CARE House), a 501(c)(3) dedicated to the prevention of child abuse and neglect, and the protection of children through advocacy, education, intervention, research, training and treatment. Chris also started On The Mend, a non-profit with a mission of providing children recovering from illness, medical treatment, abuse or neglect, the opportunity to participate in wilderness retreats and experience the therapeutic power of connecting with nature. Chris is also a perennial volunteer with Life Remodeled and Reeling & Healing.

Born in Detroit, Chris earned his BA in Finance from Michigan State University. He then accepted a full scholarship to attend The University of Toledo College of Law, where he served as Student Articles Editor of The University of Toledo Law Review, was admitted to the Order of the Coif, and graduated Cum Laude. While in law school, he also had the privilege to serve as Judicial Intern to The Honorable Judge Don Young in the U.S. District Court, Northern District of Ohio. Chris is also a graduate of the Strategic Business Leadership Program at The University of Chicago Booth School of Business, Chicago, Illinois.

Chris, his wife, two daughters and son-in-law have a passion for the outdoors and embrace an active lifestyle that includes fly fishing, ice climbing, hiking, camping, backpacking, kayaking and rock climbing.



Silke Kuhn serves as the Controller for Simon Group Holdings. She focuses primarily on the financial wellness of the diverse SGH portfolio.

Prior to joining SGH, Silke was a member of the Atlas Oil Company (an SGH Company) team. She began as an analyst and quickly rose through the ranks, before making the switch to the SGH accounting team. Again, Silke rose quickly through the ranks and now oversees the accounting team and all corporate financials.

“A dream doesn’t become reality through magic; it takes sweat, determination and hard work.”
– Collin Powell

Silke received her master’s degree in accounting from Walsh College. A firm believer in our total wellness approach, Silke remains active through group fitness, including the SGH team’s weekly yoga class. She also enjoys gardening and bike riding to stay outdoors.



Frederick “Fred” Dyson serves as Vice President of Operations of SGH Technology Platforms. In his role, he oversees the day-to-day operations of the SGH technology platforms focusing on engineering, manufacturing, supply chain, logistics, and strategy implementation.  Fred’s experience in transportation, logistics, and the legal field provides a unique skill set that augments the SGH team’s ability to execute their vision.

“Success is not final; failure is not fatal: It is the courage to continue that counts.”
– Winston Churchill

Prior to joining the SGH leadership team, Fred served as Chief Operating Officer of McKenzie Tank Lines, Inc and worked as a private strategy consultant. His background in operations from the trucking world brings insight and first-hand knowledge to bridge the gap from theoretical to practical.

Fred graduated from Southern Methodist University in Dallas, TX with a Bachelor’s in Philosophy and attended the Universidad de Granada in Spain. He also received his Juris Doctorate from Dedman School of Law and his Masters in Business Administration in Strategy & Entrepreneurship from the Cox School of Business at SMU. He is an active member of the Texas and Florida Bar.



As Assistant General Counsel, Michelle Puricelli brings ample experience in real estate and commercial transactions, not to mention an upbeat and positive attitude, to Simon Group Holdings. She is responsible to assisting team members and internal clients from across SGH’s diverse portfolio.

“Desire is the key to motivation, but it’s the determination and commitment to unrelenting pursuit of your goal – a commitment to excellence – that will enable you to attain the success you seek.”
– Mario Andretti

Michelle joined SGH with an abundant understanding of the area of commercial transactions, and her experience includes negotiating, documenting and closing complex real estate and commercial loan transactions. She has an exceptional skill set and brings a great deal of experience in corporate and real estate transactions to the SGH legal team.

An award-winning attorney, Michelle attended University of Michigan for her undergraduate degree and received her juris doctorate from Wayne State University. Michelle was named Top Corporate Counsel by dbusiness from 2014 – 2018. She believes strongly in giving back to the community where she works and lives and is an active member of several organizations in the Southeast Michigan area.



Bill McLendon is President and CEO of ETI Tech, a role he assumed when ETI was acquired by Soaring Pine Capital, a Simon Group Holdings company, in Feb. 2017. He’s fond of saying “Your customer doesn’t care how much you know until they know how much you care,” and his track record throughout his career proves that he has been extraordinarily successful at delivering that message. He found SGH to be a natural fit and vice-versa.

Bill is a well-known, distinguished executive in the aerospace industry. He has held multiple C-Suite level positions in successful aerospace ventures. He graduated first in his class from the United States Air Force Academy with a Bachelor of Science degree in Engineering Mechanics, and attended Oxford University, in England, as a Rhodes Scholar, earning a Master of Arts degree in Politics, Philosophy, and Economics.

“Don’t tell people how to do things, tell them what to do and let them surprise you with their results.”
– George S Patton

As an Air Force officer, he was an instructor pilot in the F-15 Eagle and served in the first Gulf War. Bill has completed intensive graduate study in business finance, including the Wharton Business School’s Executive Development Mergers and Acquisitions program. Recently he has worked with the Ross Perot Family Investment Trust as an operating partner and the CEO of Perot Aerospace. Prior to investing in and joining ETI Tech, he was managing partner of Mcavia Group, an aerospace management and consulting firm based in Greenville, S.C.

Bill has provided Congressional liaison services for the National Air Transportation Association and worked closely with ICAO on simulation technology. He is an active pilot, with commercial, instrument and multi-engine ratings.

Bill was born in Fontainebleau, France and currently lives in South Carolina. He enjoys spending time with his wife and four children, playing racquetball and golf and loves to read, particularly biographies. He also enjoys woodworking and assisting non-profit organizations. An admirer of Albert Einstein, he counts Winston Churchill, George S. Patton and Yogi Berra as inspirations.



Will Dent took the lead at AeroParts Now in July 2018 after founding and building a custom software development business with customers in the aerospace, logistics, and tourism industries. His clients include an aerospace manufacturer; Teterboro Airport, the nation’s busiest general aviation airport with more business jet traffic than any other airport in North America; and several logistics companies supporting the cruise ship and commercial shipping industries.

“Failure will never overtake me if my determination to succeed is strong enough.”
– Og Mandino

Prior to starting his software development company, Dent was responsible for all customer-facing software at Gulfstream Aerospace and created the Interactive Marketing department with a focus on using technology in marketing.  His team was responsible for the first iPad app for business jet pilots and was awarded the General Dynamics Technology Innovation award. Dent was responsible for Gulfstream’s first eCommerce solution, customer portal, and user experience and integration for Gulfstream’s G650 Health Trend Monitoring and Cabin Management systems.

In his role at Gulfstream as Sr. Manager, Interactive Marketing & CRM, his team was responsible for all customer-facing support of, integration with, and support of customer relationship management software. Dent served on the eGulfstream team and General Dynamics IT security advisory teams.

Dent earned his bachelor’s degree in Business Administration and MBA from the University of Phoenix.

 He also holds a Federal Aviation Administration (FAA) Airframe and Powerplant license



In his role as President, Mush will focus on leading, growing, and aligning the FuelNOW team by building a culture based on innovative thinking, continuous learning, better performance, and value creation for customers.

“Leadership is unlocking people’s potential to become better.”
– Bill Bradley

Mush has an extensive history of leading organizations and creating strategic growth. He is the founder and CEO of mkhangroup (MKG), an investment and advisory firm targeting companies in manufacturing and related industries.  He founded MKG in 2015 with a mission to create fast growing manufacturing companies that can leverage next generation technologies.

Before founding MKG and serving as President and CEO at APS Plastics and Manufacturing, Mush was President and Chief Operating Officer at O’Rourke Petroleum for 11 years, where he led the company through significant growth, both in size and profitability. With Mush at the helm, O’Rourke grew from 60 to nearly 200 employees, and profitability increased by more than 10 percent each year.  He led the creation of O’Rourke Marine Services (OMS), offering lubricant and fuel services to the marine industry.  He also expanded the company’s geographic reach through acquisitions that led to new sales and distribution facilities throughout Texas.

In addition to his responsibilities with MKG and APS, Mush is an avid community supporter.  He currently holds a board position with TXRX Labs, KIPP Houston Public Schools, Connect Communities, and is past board chair of Crisis Intervention of Houston as well as Devereaux Texas Treatment Centers.  He is also an active member of Young Presidents Organization (YPO), Greater Houston Partnership advanced manufacturing workgroup, and Houston Exponential’s advanced manufacturing workgroup.